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1. Elaboración de materiales de marketing y comunicación

by Baratas, Moisés Alonso.

Edition: 1a. ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bogotá: Ediciones de la U, 2016Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 658.8 B226, Colección General 658.8 B226.

2. Técnicas publicitarias

by Interconsulting Bureau S.L | Interconsulting Bureau S.L.

Edition: 1a. ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bogotá: Ediciones de la U, 2015Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 659.1 IN61, Colección General 659.1 IN61.

3. Marketing / Roger A. Kerin, Hartley, Steven W.

by Kerin, Roger A | Hartley, Steven W.

Edition: 4a. ed. en español13a. ed. en inglés Publisher: México: McGraw-Hill Interamericana Editores S.A. de C.V., 2018Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección General 658.8 K39.

4. Fundamentos de marketing / William J Stanton, Michael Etzel, Bruce J Walker

by Stanton, William J [Autor] | Etzel, Michael | Walker, Bruce J.

Edition: 6a. ed.Material type: book Book Publisher: México McGraw-Hill 1996Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (2). Location(s): Colección General 658.8 S736, Colección General 658.8 S736.

5. Administración de marketing : conocimiento y habilidades / Jean Paul Peter, James H Donnelly

by Peter, Jean Paul [Autor] | Donnelly, James H.

Edition: 1a. ed.Material type: book Book Publisher: Colombia: Mc Graw-Hill, 1996Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (2). Location(s): Colección General 658.8 P484, Colección General 658.8 P484.

6. Publicidad / William F Arens

by Arens, William F [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México McGRAW-HILL 2000Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección General 659.1 A746, Colección General 659.1 A746.

7. Kleppner : publicidad / J. Thomas Russell

by Russell, J. Thomas [Autor].

Edition: 14a. ed.Material type: book Book Publisher: México: Pearson Educación, 2001Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 659.1 R877, Colección General 659.1 R877.

8. Las 22 leyes inmutables de la marca / Al Ries, Laura Ries

by Ries, Al [Autor] | Ries, Laura.

Edition: 1a. ed.Material type: book Book Publisher: Cuauhtémoc McGraw-Hill 2001Availability: Items available for loan: Biblioteca Central SM (4), Biblioteca USU (4). Location(s): Colección General 658.8 R547, Colección General 658.8 R547.

9. Marketing internacional / Rosario García Cruz, Escuela Superior de Gestión Comercial y MArketing

by García Cruz, Rosario | Escuela Superior de Gestión Comercial y Marketing.

Edition: 4a. ed.Material type: book Book Publisher: Madrid Esic 2002Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección de Maestrías 658.848 G373.

10. Marketing /

by Kotler, Philip [Autor] | .

Edition: 14a. ed.Material type: book Book Publisher: México, D.F. Pearson 2012Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Col.Docentes 658.8 K685.

11. Mercadeo directo jugosa oportunidad /

by [s.n.].

Material type: serial Continuing resource Publisher: [s.l.] [s.n.] [s.f.]Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (1). Location(s): Hemeroteca 658 G787, Hemeroteca 658.0.

12. Balance 2012 el consumidor marca el rumbo /

by [s.n.].

Material type: serial Continuing resource Publisher: New York [s.n.] 2012Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (1). Location(s): Hemeroteca 658 G787, Hemeroteca 658.0.

13. Agency Trancking 2012 jugadores y resultados /

by [s.n.].

Material type: serial Continuing resource Publisher: New York [s.n.] 2013Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Hemeroteca 658 G787.

14. Móvil marketing amplia el radar de acción de las promociones /

by [s.n.].

Material type: serial Continuing resource Publisher: New York [s.n.] 2013Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (1). Location(s): Hemeroteca 658 G787, Hemeroteca 658.0.

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