Your search returned 47 results. Subscribe to this search

Not what you expected? Check for suggestions
|
1. Introducción a la publicidad / Herbert Hall Palmer, Arthur Judson Brewster, Robert G. Ingraham

by Palmer, Herbert Hall [Autor] | Brewster, Arthur Judson | Ingraham, Robert G.

Edition: 1a. ed.Material type: book Book Publisher: México, D.F. Compañía Editorial Continental 1987Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección General 659.1 P356.

2. Publicidad : Otto Kleppner's / Thomas Rusell, Glenn Verrill

by Rusell, Thomas [Autor] | Verrill, Glenn.

Edition: 1a. ed.Material type: book Book Publisher: México, D.F. Prentice-Hall Hispanoamericana 1988Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección General 659.1 R874.

3. Fundamentos de estrategia publicitaria / Don E Schultz

by Schultz, Don E [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México, D.F. Publigrafic 1983Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección General 658.11 S85.

4. Publicidad / Alberto Scopesi

by Scopesi, Alberto [Autor].

Material type: book Book Publisher: Buenos Aires Macchi 1994Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Carro de Libros 659.1 S67.

5. Publicidad principios y prácticas / William Wells

by Wells, William [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México Prentice-hall 1996Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (1). Location(s): Colección General 659.1 W455, Colección General 659.1 W455.

6. Cuando la publicidad si funciona nuevas pruebas de que anunciar dispara las ventas / John Philip Jones

by Philip Jones, John [Autor].

Material type: book Book Publisher: Colombia: Norma, 1997Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (1). Location(s): Colección General 659.1 P55, Colección General 659.1 P55.

7. Introducción a la investigación de mercados / Laura Fischer de la vega, Alma Emma Navarro vega

by Fischer de la vega, Laura [Autor] | Navarro vega, Alma Emma.

Edition: 3a. ed.Material type: book Book Publisher: México McGraw-Hill 1996Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (2). Location(s): Colección General 658.83 F573, Colección General 658.83 F573.

8. Publicidad / William F Arens

by Arens, William F [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México McGRAW-HILL 2000Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección General 659.1 A746, Colección General 659.1 A746.

9. Marketing / E Jerome McCarthy, William D Perreault

by McCarthy, E. Jerome [Autor] | Perreault, William D.

Edition: 1a. ed.Material type: book Book Publisher: España McGraw-Hill 1997Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 658.8 M33, Colección General 658.8 M33.

10. Marketing / Charles Lamb, Joseph W Hair, Carl P. McDaniel

by Lamb, Charles [Autor] | W Hair, Joseph | P McDaniel, Carl.

Edition: 4a. ed.Material type: book Book Publisher: México Internacional Thomson Editores 1998Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección General 658.8 L363, Colección General 658.8 L363.

11. Fundamentos de marketing / William J Stanton, Michael J Etze, Bruce J Walker

by Stanton, William J [Autor] | Etzel, Michael J | Walker, Bruce. J.

Edition: 7a. ed.Material type: book Book Publisher: México McGraw-Hill 2000Availability: Items available for loan: Biblioteca Central SM (4). Location(s): Carro de Libros 658.8 S736.

12. Marketing estratégico / Jean-jacques Lambin

by Lambin, Jean-jacques [Autor].

Edition: 3a. ed.Material type: book Book Publisher: Colombia McGraw-Hill 1995Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 658.8 L363, Colección General 658.8 L363.

13. Fundamentos de marketing / William J Stanton, Michael Etzel, Bruce J Walker

by Stanton, William J [Autor] | Etzel, Michael | Walker, Bruce J.

Edition: 6a. ed.Material type: book Book Publisher: México McGraw-Hill 1996Availability: Items available for loan: Biblioteca Central SM (2). Location(s): Colección General 658.8 S736.

14. Publicidad : Otto Kleppner / Thomas Russell

by Russell, Thomas [Autor].

Edition: 12a. ed.Material type: book Book Publisher: México Prentice Hall 1994Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (3). Location(s): Colección General 659.1 R877, Colección General 659.1 R877.

15. Venda lo invisible : la mercadotecnia de los servicios intangibles / Harry Beckwith

by Beckwith, Harry [Autor].

Material type: book Book Publisher: México Prentice-Hall 1998Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (1). Location(s): Carro de Libros 658.8 BEC, Colección General 658.8 BEC.

16. Cómo hacer presentaciones exitosas / Spring Asher, Wieke Chambers

by Asher, Spring [Autor] | Chambers, Wieke.

Material type: book Book Publisher: Naucalpan de Juárez Prentice hall 1998Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (1). Location(s): Colección General 808.51 A844, Colección General 808.51 A844.

17. Administración de marketing : conocimiento y habilidades / Jean Paul Peter, James H Donnelly

by Peter, Jean Paul [Autor] | Donnelly, James H.

Edition: 1a. ed.Material type: book Book Publisher: Colombia: Mc Graw-Hill, 1996Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (2). Location(s): Colección General 658.8 P484, Colección General 658.8 P484.

18. Gestión de la comunicación empresarial / Antonio S Lacasa y Blay

by Lacasa y Blay, Antonio S [Autor].

Edition: 1a. ed.Material type: book Book Publisher: Barcelona: Gestión 2000, 1998Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección General 658.45 L333, Colección General 658.45 L333.

19. Estrategia de comunicación : en publicidad y relaciones públicas / Pere Soler

by Soler, Pere [Autor].

Edition: 1a. ed.Material type: book Book Publisher: Barcelona: Gestión 2000, 1997Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección General 659.1 S54, Colección General 659.1 S54.

20. Kleppner : publicidad / J. Thomas Russell

by Russell, J. Thomas [Autor].

Edition: 14a. ed.Material type: book Book Publisher: México: Pearson Educación, 2001Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 659.1 R877, Colección General 659.1 R877.

Not finding what you're looking for?
© 2018 Universidad Gerardo Barrios. Derechos Reservados