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41. Marketing

by Kotler, Philip.

Material type: visual material Visual material; Type of visual material: Publisher: [s.l.] Prentice-Hall Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (2). Location(s): Colección de CD-DVD 658.8, Colección de CD-DVD 658.8.

42. Manual del consultor de marketing : la asesoría de marketing en la práctica / Lorenzo Iniesta

by Iniesta, Lorenzo [Autor] | Iniesta, Lorenzo.

Edition: 2a. ed.Material type: book Book Publisher: Barcelona Gestión 2000 2002Availability: Items available for loan: Biblioteca Central SM (2). Location(s): Colección General 658.8 I554.

43. Las más grandes mentes de marketing del mundo / Marcia Layton Turner

by Layton Turner, Marcia [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México Panorama Editorial 2002Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección General 658.8 L398.

44. Marketing internacional / Rosario García Cruz, Escuela Superior de Gestión Comercial y MArketing

by García Cruz, Rosario | Escuela Superior de Gestión Comercial y Marketing.

Edition: 4a. ed.Material type: book Book Publisher: Madrid Esic 2002Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección de Maestrías 658.848 G373.

45. Cómo conseguir trabajo : marketing de la persona / Irma Becassino

by Becassino, Irma [Autor].

Material type: book Book Publisher: Buenos Aires Longseller 2003Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección General 158.1 B433.

46. Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas, Ildefonso Grande Esteban

by Rivas, Javier Alonso [Autor] | Grande Esteban, Ildefonso.

Edition: 5a. ed.Material type: book Book Publisher: Madrid Esic Editorial 2004Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección de Maestrías 658.834 R583.

47. Applications in basic marketing : Clippings from the popular business press / William D Perreault, E. Jerome. McCarthy

by Perreault, William D [Autor] | McCarthy, E. Jerome.

Material type: book Book Publisher: New York McGraw-Hill 2004Availability: Items available for loan: Biblioteca Central SM (4). Location(s): Col. en otros idiomas 658.3 P477.

48. Marketing social : teoría y práctica /

by Pérez Romero, Luis Alfonso [Autor].

Edition: 1a. ed.Material type: book Book Publisher: México, D.F. Pearson 2004Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Col.Docentes 658.8 P474.

49. Comportamiento del consumidor : decisiones y estrategia de marketing

by Rivas, Javier Alonso.

Material type: visual material Visual material; Type of visual material: Publisher: [s.l.] ESIC Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección de CD-DVD 658.834.

50. El plan de ventas / Gregorio Fernández Balaguer

by Fernández Balaguer, Gregorio [Autor].

Material type: book Book Publisher: [s.l.] Esic 2006Availability: Items available for loan: Biblioteca Central SM (3). Location(s): Colección de Maestrías 658.81 F476.

51. Los diez pecados capitales del marketing : Indicios y soluciones / Philip Kotler

by Kotler, Philip [Autor].

Material type: book Book Publisher: [s.l.] Deusto 2006Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Colección de Maestrías 658.8 K685.

52. Propuesta de un plan de negocios para la asociación cooperativa de comercialización y producción agroindustrial de Chirilagua de responsabilidad limitada Patricia Haqueline Hernández Bonilla

by Hernández Bonilla, Patricia Haqueline [Autor] | Hernández Bonilla, Patricia Haqueline.

Material type: book Book Publisher: San Miguel Santos Rafael Arias Vásquez 2007Availability: Items available for loan: Biblioteca Central SM (1), Biblioteca USU (3). Withdrawn (2). Location(s): Tesario 658.81 H476 ADM 142, Tesario 658.81 ADM142 H476 .

53. Negocios internacionales : Ambientes y operaciones /

by Daniels, John D [Autor].

Edition: 12a. ed.Material type: book Book Publisher: México Pearson 2010Availability: Items available for loan: Biblioteca Central SM (2). Location(s): Col.Docentes 382.1 D365.

54. Upper intermediate market leader : business english course book / David Cotton, David Falvey, Simon Kent

by Cotton, David [Autor] | Falvey, David | Kent, Simon.

Edition: 1a. ed.Material type: book Book Publisher: Edimburgo Pearson Educación 2011Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Col. en otros idiomas 428 C688, Col. en otros idiomas 428.

55. Marketing /

by Kotler, Philip [Autor] | .

Edition: 14a. ed.Material type: book Book Publisher: México, D.F. Pearson 2012Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Col.Docentes 658.8 K685.

56. Negocios internacionales : ambientes y operaciones / John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan

by Daniels, John D [Autor] | Radebaugh, Lee H | Sullivan, Daniel P.

Edition: 14a. ed.Material type: book Book Publisher: México, D.F. Pearson Educación 2013Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 382.1, Colección General 382.1.

57. Fundamentos de marketing /

by Kotler, Philip [Autor].

Edition: 11a. ed.Material type: book Book Publisher: México, D.F. Prentice-Hall 2013Availability: Items available for loan: Biblioteca Central SM (1). Location(s): Col.Docentes 658.8 K685.

58. E-commerce 2013 : negocios, tecnología, sociedad / Kenneth C. Laudon, Carol Guercio Traver

by Laudon, Kenneth C [Autor] | Guercio Traver, Carol.

Edition: 9a. ed.Material type: book Book Publisher: México, D.F. Pearson Educación 2014Availability: Items available for loan: Biblioteca Central SM (3), Biblioteca USU (3). Location(s): Colección General 380.1, Colección General 380.1 L383.

59. ¿Compras con el corazón o el cerebro? : neuromarketing, sensory y neuromanagement para mujeres y hombres curiosos / Francisco Misiego, Alexia de la Morena

by Misiego, Francisco [Autor] | Morena, Alexia de la.

Edition: 1a. ed.Material type: book Book Publisher: Bogotá Ediciones de la U 2016Availability: Items available for loan: Biblioteca Central SM (2), Biblioteca USU (3). Checked out (1). Location(s): Colección General 658.8 M575, Colección General 658.8 M575.

60. Administración de marketing : estrategias y programas / Joseph P Guiltinan, Gordon W. Paul

by Guiltinan, Joseph P [Autor] | Paul, Gordon W.

Edition: 5a. ed.Material type: book Book Publisher: [s.l.] McGraw Hill [s.f.]Availability: Items available for loan: Biblioteca Central SM (2). Location(s): Colección General 658.8 G855.

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