Incluye referencia por capítulo, conclusión, apéndice, glosario, índice

ANALYZING THE AUDIENCIE , PURPROSE, AND OCCASION. Analyze who your audiencia is , why they are Reading. And what they know; Analyze how much persuasión your document requires; Account for the document’s occasion: the form, formality , and politics. BALANCING PRECISION WITH CLARITY. Choose the right Word; Avoid needless complexity; Balance precisión and clarity in illustrations. AVOIDING AMBIGUITY. Avoid words with multiple interpretations; Consider the ordering of words, especially the Word only; Be selective with it and avoid the standalone this; Insert commas after introductory phrases and clauses. SUSTAINING ENERGY. Select energetic verbs; Rely on concrete nouns; Be concise. CONNECTING YOUR IDEAS. Begin each new sentence in a way that connects with the one before; Integrate equations into paragraphs; Connect ilustrations with the text. BEGINNING WITH THE FAMILIAR. Select a firts sentence that not only orients, but also takes a significant step; Map sections in wich readers could become lost; If you cannot avoid an unfamiliar term, then define it ; Anchor illustrations in the familiar. ORGANIZING THE CONTENT FOR THE AUDIENCE. A title specifies the scope of the work; The introduction prepares readers for the middle; The middle presents the work in a logical and persuasive fashion; The conclusión summarizes the middle and provides. PROVIDING PROPER EMPHASIS. Emphasize details with wording; Emphazise details with repetition; Emphazise details with placement; Move larger blocks of secondary information into appendices. ADAPTING YOUR STYLE TO EMAILS, INSTRUCTIONS, AND PROPOSALS. An effective email is a balance betwen I and you; Instructions rely on numbered lists; A Proposals is an argument for how to solve a problema. USING YOUR WRITING TIME EFFICIENTLY. Preparation puts you into a position to succeed; For long documents, draft at least one page a day; Revising allows writers who struggle to create documents that Excel; Finishing focuses on correcting, not on improving.